Joe Pemberton
Jul 10th, 2006
Jul 10th, 2006
Helio trying to move beyond voice
In a video interview, Helio’s CEO describes mobile life beyond phone calls. He goes into the Helio strategy which focuses on a target market who is already thinking beyond voice. He doesn’t go that deep into specifics (what CEO ever does?) but it seems like MySpace will be the biggest content partner for Helio.
I think we’ll know the whole “beyond voice” idea has fully arrived when cellular commercials stop talking about minutes and networks.
(Also worth checking out… A CNET editor demonstrates the new Helio device.)
Leave a Reply
You must be logged in to post a comment.